You
can download this handbook right now for just $19.95!
The
Communications Handbook for
Nonprofits and Foundations Tips, templates and tutorials for better branding and
marketing
150 pages in a PDF download
Published by Steve Cebalt, Nonprofit Consultant Highview LLC, Fort Wayne, Indiana
"The Do-it-Yourself Guide for small nonprofits and foundations."
The 150-page Communications Handbook is for
you if:
You work for a small (even VERY small) to mid-sized nonprofit
organization or foundation
You don't have a full-time PR or marketing person on staff
You are an executive director seeking to boost the marketing
capacity of your organization
You have no budget or only a small budget but still have to do more
PR and marketing/communications to raise awareness, raise funds,
attract members, or promote your programs.
You'd like the ability to do many communications tasks in-house,
without depending on consultants, agencies, or other vendors.
The
Handbook would be valuable to an experienced PR pro, but it is written
for people who have no communications experience whatsoever! In many
smaller organizations, the executive director, the fundraiser or a
staffer handles communications as an added duty, in addition to all
their dozens of other responsibilities. If this sounds like you, you'll
love The Communications Handbook.
"You’ll
be surprised how easy it is to do any or all of these things yourself!"
Handle
virtually all of your communications needs, right from your own desktop,
yourself
Decide whether an e-newsletter makes sense for you, and, if so, how to make the
most of it
Keep your
website up to date at all times with no webmaster
Conduct your
own market polls and focus groups at no cost
Enhance your
website with videos
Get news about
your organization published or broadcast in your local media
Create marketing and branding plans for your organization overall, or for
specific programs
Understand what "branding" really means for a small nonprofit
Make every e-mail you send enhance your outreach efforts
Learn why a blog is the best first step you can take in the world of Social
Media
Examine Facebook, Twitter, YouTube and other Social Media and implement a plan
for your nonprofit
Learn Storytelling Shortcuts that can help ANY nonprofit staffer improve your
organization's message.
The 150-page Handbook has 10 Chapters, each of which is written as a standalone,
complete tutorial on the topic. Chapters provide you with the strategic
information you need to make decisions (should we create a Facebook group, or is
that a waste of time for us?) as well as detailed, step-by-step tutorials on how
to get things done -- how to create a blog; how to use YouTube to add videos to
your site; how to conduct polls and focus groups. Each chapter guides the
do-it-yourself nonprofit staffer step by step down the path of achieving your
goal.
One of the most popular features of the
Handbook are the templates you'll find, including the 15-Minute
Branding Plan, the 1
page Nonprofit Organization Marketing Plan, the Social Media Planning Template,
and
other fill-in-the-blank
tools that
make your job easy.
Take a peak inside The Communications Handbook for Nonprofit Organizations:
The Communications Handbook is a 150-page PDF Download.
About the Author
The
Communications Handbook is published by Steve Cebalt, “The Trainer for
Do-it-Yourself Nonprofit Communicators.” The Handbook is based on the workshops
and webinars that Steve delivers to mostly smaller nonprofits and foundations.
Why his emphasis on the smaller organizations? Because they are the ones who
need the help! Cebalt is the owner of Highview LLC, a training and consulting
company located in the heart of the Midwest, in Fort Wayne, Indiana. He works
every day with clients-executive directors, staff members – who must handle
communications for their organization with no full-time marketing support, often
little or no budget. As a result, he’s become an expert at helping nonprofits
do more with less; and he creates his training materials – including the
Communications Handbook – for people who have little or no background in PR or
marketing.
The Communications
Handbook comes with a No-Risk 100% Unconditional Ironclad Money Back Smile-of
Satisfaction Guarantee
Wear the
Smile of Satisfaction:Thoroughly
examine your Handbook. You must wear the smile of
satisfaction, or it's no sale! Can you ask more?! There are no strings attached. If
you don’t find what you were looking for, if it doesn’t meet your needs, if it
isn’t what you expected, or if you just want your money back for any reason – or
for NO reason – we’ll happily refund it. And this is a lifetime guarantee –
yours or mine, whichever comes first.
- Steve Cebalt
Testimonials
“Steve's Communications Handbook showed us how to do things ourselves that we
used to have to pay big bucks for others to do for us!”
"Thanks for the Handbook. I've already used a lot of the information.”
“Our organization only has two staff members and really no budget, and the
Handbook
helped us set up a system to communicate in ways we’d never thought about using
free outreach tools, online and offline.”
“I am truly learning some practical and pertinent marketing information for
my nonprofit.”
"You have a really nice way of presenting information and making me want to
learn.”
"I learned more about branding in an hour with your handbook than in a
two-day seminar I attended on the same topic!"
HighviewHelp.com
LLC, publisher of The Communications Handbook, serves clients nationwide
with webinar training and support. We're located in the heart of the
midwest, where overhead costs are low and the friendliness quotient is
high.
